What If Every Customer's Experience Was Perfectly Orchestrated?
Автор: JourneyOps
Загружено: 2025-12-15
Просмотров: 6
Описание: In this session, Léo Lejeune, Marion Boberg, and Jens Peeters explore what it takes to truly orchestrate customer experience across journeys, data, and technology. Using the orchestra as a metaphor, they explain how customer journeys, business processes, and data platforms must work in sync to deliver seamless experiences. The talk walks through the evolution from siloed data and point solutions to real-time, AI-enabled journey orchestration, with concrete examples from industries like aviation and banking. Learn how journey management, strong governance, and the right data foundations enable organizations to move from reactive CX to proactive, personalized customer experiences.
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