Fact-Checking with AI: How to Spot & Stop Hallucinations

Описание: AI tools like ChatGPT, Gemini, Claude, Grok, Perplexity, Meta AI, and Microsoft Copilot are powerful, but they’re not always accurate.

In this webinar, Dr Karen Sutherland (author of AI for Strategic Communication) explores the hidden risks of AI hallucinations, real-world examples of AI gone wrong, and the latest research on how to keep your content accurate, ethical, and credible.

What you’ll learn in this session:
The hidden risks of AI – from false claims and fake citations to reputational and legal consequences.
Current hallucination rates across mainstream platforms, including ChatGPT GPT-5, Gemini, Claude, Grok, Meta AI, Perplexity, and Microsoft Copilot.
Latest research insights on reducing AI hallucinations, including smarter prompts, double-checking methods, contextual data, and fact-checking agents.
A practical AI Quality Control Toolkit – step-by-step processes for preparation, generation, and post-production fact-checking.
Strategy and safeguards – how to build policies, workflows, and accountability structures that protect your brand and clients.

Here are a few alarming statistics from this episode:
Nearly 40% of professionals only consider fact-checking AI content “moderately important”.
Almost half don’t fully edit AI-generated text before publishing.
Microsoft Copilot shows a hallucination rate of 27%, one in four outputs contains false details.

AI is a powerful assistant, but not a final authority. The human in the loop that is YOU, remains the last line of defence and the first line of trust.

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Check out these books:
AI for Strategic Communication by Dr Karen Sutherland
Buy it here: https://www.amazon.com.au/Artificial-...
Strategic Social Media Management (2nd Edition, with AI integration across all chapters)
Buy it here: https://www.amazon.com.au/Strategic-S...