Amazon DSP: In-Market Audience Targeting

Описание: Let's cover the power of in-market audiences with Amazon DSP, from broad categories with something like hunting and fishing products to highly specific ones like boat motors. It is important to know how to drill down and optimize your ad campaigns for maximum impact.

🟠 Key Points:

1. In-market audience targeting
2. Differentiating broad vs. specific audiences
3. Utilizing overlap reports for better targeting