From passion to profit: How to run a creative business I TAAALKS E5

Описание: ABOUT BENJAMIN HOPF & FORMAGENDA:
Benjamin is the founder and creative mastermind behind Formagenda, which is a well-known name in the world of product and lighting design. He has spent over two decades enriching rooms with light with unique attention to detail and commitment to fine craftsmanship. Together we explored the challenges of running a business as a creative person, how to find your brand identity and the importance of new sustainable design principles.

CHAPTERS:
0:00 About beginnings, shape and light
3:41 Design principles and production challenges
6:27 Sustainability and design
9:14 Running a business as a creative
13:45 Kaleidoscope Project
16:20 Building the brand
19:48 Marketing strategies & target groups

ABOUT US:
The hosts Max & Korbi are co-founders of the digital design studio Moby Digg:
👉 https://mobydigg.de/en/
Our mission is to provide a platform that connects creatives from all backgrounds and foster exchange and education.
Check out our online course on digital branding and get a discount when commenting this video!
👉 https://www.domestika.org/en/courses/...

CONNECT WITH US:
⚡️   / taaalks_  
⚡️   / mobydigg  

SUBSCRIBE TO OUR NEWSLETTER:
⚡️ https://bit.ly/moby-digg-newsletter

MORE ABOUT BENJAMIN & FORMAGENDA:
👉 https://www.formagenda.com/
👉 https://www.benjaminhopf.com/studio/

GET IN TOUCH ON INSTAGRAM:
⚡️   / formagenda