The Personal Branding Secret No Marketing Company Will Tell You | RoofCon 2026

Описание: Want a Roofing CRM that sells more jobs for you? Go here: ➡ https://www.useproline.com/sell-more-...

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Jon Cater from Creator's Den breaks down why most contractors are creating content with the wrong recipe, and what to do instead. From the 7-11-4 rule for building trust online to why the "year of the expert" is over, this is a masterclass on personal branding for roofers who want to stand out in their market.

0:00 Intro
1:01 The "30 bad cakes" content mistake
3:06 How Jon helped ProLine's co-founder with his podcast
4:27 Scaling a studio build business with no roadmap
8:17 Why Creator's Den exists
11:02 The 7-11-4 rule for building trust
12:55 The #1 personal branding tip for roofers in 2026
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