FIFA Club World Cup: A Broadcasting Dilemma

Описание: What happens when major networks skip broadcasting a flagship tournament?
The BBC and ITV have turned down opportunities to broadcast this summer’s FIFA Club World Cup, raising concerns for FIFA about its visibility.,Streaming platform Dazn has secured global rights for the tournament, pledging to air all 63 matches free-to-air on its app.,Dazn will sublicense the event to larger broadcasters, with Warner Bros acquiring the rights in the U.S. as potential deals are pursued in the UK.,Despite their initial interest, the BBC and ITV have withdrawn, with the BBC citing commercial constraints of public service broadcasting.,Dazn aims for maximum exposure through a sublicensing deal with a free-to-air broadcaster, discussing options with potential partners like Channel 4 and Channel 5.,Top clubs like Manchester City and Chelsea will represent England, with the winning team earning up to £97 million from the tournament.,Dazn's financial backing includes investments from Saudi Arabia, boosting its capacity to host such prominent tournaments while securing significant prize funds.,As broadcast options dwindle, the focus remains on elevating the tournament's profile through innovative partnerships and strategic content distribution.
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