Why Outrage Is the Easiest Story to Sell

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Why does outrage dominate the internet? From social media to news cycles, anger has become the easiest emotion to monetise. In this video, we explore the rage economy — how platforms, media, and even creators are incentivised to sell outrage, why it spreads faster than nuance, and what it’s doing to our ability to think critically.

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Hey there, I’m Cinzia DuBois On this channel, I talk about dark and ancient history, literature and folklore.

❗️DISCLAIMER
I'm very dyslexic, so I apologise for any mispronunciations that occur when I'm reading scripts for videos. Additionally, whilst flattered, I'm only a PhD student and not a professional educator. As such, I would advise against ever citing my videos or using them as an academic resource: please instead cite references for papers I list in the description box.

🔗 Sources and references below.
Coney, Philippa. 2024. “Why Social Media Users like Sharing Negative News - News & Insight - Cambridge Judge Business School.” Cambridge Judge Business School. November 25, 2024. https://www.jbs.cam.ac.uk/2024/why-so....
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