From Mötley Crüe to Multi-Million Dollar Commercial Real Estate Deals With Mike Herl SIOR- RFP 88

Описание: In this episode of The Real Finds Podcast, Gordon Lamphere sits down with Mike Herl, SIOR (Partner/Broker at Madison Commercial Real Estate)—who spent 17 years on the road and logged 3,500+ shows touring with major acts like Mötley Crüe, REO Speedwagon, Cheap Trick, and even crossing paths with Smashing Pumpkins (plus the broader Midwest orbit of legends like Steve Albini). Then he took that same high-stakes, contract-heavy, personality-driven touring world and translated it directly into large commercial real estate deals and building one of Madison’s most recognized boutique platforms.

Mike breaks down why Madison is a deceptively complex market, how student housing became a magnet for institutional capital, why office vs. retail has flipped over the last two decades, and what’s really happening in industrial—from the shift to tilt-up product to zoning constraints that push growth across municipal lines. If you want a sharp, operator-level view of how real markets evolve and how professionals build durable businesses inside them, this one delivers.

If you care about Midwest market dynamics, capital stacks, entitlement friction, and how real operators actually win, this one’s for you.

Guest: Mike Herl, SIOR — Partner | Broker, Madison Commercial Real Estate
Host: Gordon Lamphere — Commercial real estate agent (industrial, office, land) | Van Vlissingen & Co.

What we cover:

From touring with Cheap Trick / REO Speedwagon / Motley Crüe to negotiating CRE deals

How Mike built his practice: first principles, first job, then launching a boutique firm

Why Madison went from “brain drain” to a magnet for talent (and demand)

Student housing: why institutional money can win at 4–5% returns (and what that does to land pricing)

Office vs retail: why it was “easier” then—and why it’s reversed today

Industrial in Dane County: product obsolescence, tilt-up economics, and zoning constraints

Data centers, municipal politics, and the “growth moves across the line” reality

Connect with Mike:

Email: [email protected]

If you want to talk about industrial space, office space, or where capital is actually flowing in the Midwest, reach out anytime at www.vvco.com