EP#6: Scaling Your Handmade Business: Insights from Amazon Handmade with Dana Midkiff

Описание: Are you a handmade seller looking to grow your business? Have you considered selling on Amazon Handmade?

Dana, who started her handmade business in her basement in 2013, explained that Amazon Handmade was created to compete with Etsy and has since become a significant source of growth for her business. However, she also highlighted the challenges of selling on Amazon, including the complex backend and regulations, and the need for a solid business plan and infrastructure in place before scaling up.

Jennifer discusses the importance of branding and building relationships with customers. She and Dana both emphasized the unique challenges and opportunities of selling handmade items on Amazon, including the need to navigate Amazon's advertising system and the importance of mindset coaching to overcome the fear of delegating tasks to others.

Despite these challenges, Dana encouraged listeners to consider selling on Amazon Handmade and to reach out to her for advice. She noted that there is still a huge opportunity for growth and scaling in the handmade category on Amazon.

If you're a handmade seller looking to grow your business, selling on Amazon Handmade could be your next big move.

Take the time to research and understand the platform, develop a solid business plan, and focus on building a strong brand and customer relationships.


With the right mindset and strategies in place, you could find success and growth on Amazon Handmade.

Connect with Dana:   / danamidkiffcoach  

  / growthspurtsalesandmarketing  

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Jennifer Ruscin owns Growth Spurt Sales and Marketing, a firm based in Bentonville, AR that helps companies sell into Walmart, Amazon, and on Shopify. We create content, run social media accounts, and increase sales in the world's largest retailers.

Website: http://growthspurtsalesandmarketing.com/