Content-as-a-Service for Omnichannel Delivery | The Invisible World of Content

Описание: In this episode, we explore how content-as-a-service provides flexibility for omnichannel content output. We also look at how Headless CMS and APIs tie into this key pattern.

Discover how to push content into multiple channels beyond websites, mobile, and smart devices. Assemble content dynamically, allowing it to be personalized when needed.

Key Takeaways
Assemble relevant experiences for multiple customer journeys.
Understand and retrieve content based on semantics via APIs.
Move away from traditional, siloed content management, and turn into dynamic, transformative, component-based content systems.

For more about omnichannel patterns watch the full talk https://simplea.com/Events/patterns-f...

0:00 - 0:57 - Intro to Content-as-a-Service
0:57 - 1:31 - Theme
1:31 - 2:31 - CaaS and the Customer Experience
2:31 - 2:58 - Content Models and Semantic Models within the Headless Systems
2:58 - 3:25 - The Omnichannel World
3:25 - 3:55 - Investing into Headless Systems
3:55 - 4:35 - Delivering Content via API
4:35 - 5:32 - Utilizing Legacy Tech for CaaS
5:32 - 6:19 - Migrating to a Headless System
6:19 - 6:49 - Coming Up on the Next Episode
6:49 - 7:10 - Check Out or Other Content!

[A] is the Content Intelligence Service. In partnership with leading global enterprises, [A] orchestrates content intelligence systems that unify the people, processes, and technology for omnichannel publishing and real-time personalized customer experiences.

Learn More About the World of Intelligent Content, Content Engineering, and Content Operations with these Videos and Playlists:
Search Engine Optimization Videos -    • Search Engine Optimization  
“Towards a Smarter World” Podcast -    • Towards a Smarter World  

LET'S CONNECT!
Twitter ►   / simpleateam  
Facebook ►   / simpleateam  
Linkedin ►   / simple-a