The Tragic Story of Pabst Blue Ribbon: How America’s People’s Beer Became Orphaned
Автор: The Silent Factories
Загружено: 2026-02-26
Просмотров: 7
Описание:
For more than a century, Pabst Blue Ribbon was not just a beer — it was a symbol of American working-class life. From its humble beginnings in Milwaukee in 1844 to selling over 18 million barrels in a single year, PBR once stood at the very center of America’s brewing empire.
This documentary explores the complete rise, fall, and strange survival of Pabst Blue Ribbon. We trace the story from the Best family and Captain Frederick Pabst, through the legendary Blue Ribbon myth, Prohibition survival, post-war dominance, and the catastrophic decisions that turned America’s most powerful brewery into a brand without a home.
You’ll see how the light-beer revolution, corporate chaos, and a hostile takeover dismantled a 150-year industrial giant — and how an unlikely revival in Portland dive bars temporarily brought PBR back from the brink. Today, the beer is brewed by competitors, owned by private equity, and disconnected from the city that built it.
This is a story about industrial decline, corporate greed, cultural identity, and what happens when a brand loses its soul.
#PabstBlueRibbon
#AmericanFactories
#IndustrialHistory
#BrandCollapse
#MilwaukeeHistory
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