ZOOM WEBINAR REGISTRATION funnel. Gain registrants from WORDPRESS form, ACTIVECAMPAIGN, and ZAPIER.

Описание: // IN THIS VIDEO
I reverse engineer the data capture process for when my client's prospective clients and clients alike, register for her webinars.
The motivation is that due to other marketing activities we have planned we can keep the website visitor on our own website, without sending them externally to a Zoom Webinar Registration Page/Form.
AND we retain control over the registration form aesthetics and entire user experience.
I, therefore, walk you through this process, logically from a user perspective, as we follow how the data is captured, stored, and used to trigger the webinar registration, but in reality, you would most likely build out this process in the reverse order. EG starting with the final data destination (the Zoom Webinar) and build backwards from there.


// TIME CODE
[00:00] Introduction
[01:43] Why we/you would want to adopt this strategy
[02:34] WordPress Website Page - Visitor View
[03:37] WordPress Website Page - Admin View
[04:02] WPForms Plugin Setup (a native ActiveCampaign form will work fine as well)
[06:52] ActiveCampaign (Webinar) List Management
[08:21] ActiveCampaign Automation Configuration
[10:14] Understanding the need to use Zapier
[11:07] Zapier Zap (Left-Side of Bridge) ActiveCampaign
[13:04] Zapier Zap (Right-Side of Bridge) Zoom
[13:58] Zoom Webinar (Approved) Attendees
[14:55] Challenges to be mindful about with this funnels configuration
[16:17] Challenges experienced when testing the funnel process
[18:18] Emails received from both Zoom & ActiveCampaign


// HASHTAGS
#ZoomWebinar
#ActiveCampaign
#Zapier
#WordPress
#WPForms
#DataCaptureFunnel
#LeadGenerationFunnel


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