Top Ways to Get More Listings with Listings-to-Leads (Expireds, Open Houses & Just Sold Ads)

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Vince explains the top ways agents can get more listing contracts using the platform, focusing on expired listings, open houses, and just sold/pending marketing. He emphasizes converting leads with the company’s listing presentation (generic and custom versions), and shows how open houses work best when paired with the Nearby Homeowner Letter to meet homeowners directly. He demonstrates running Facebook lead ads for open houses and sold listings to generate buyer and seller leads, plus using postcards and mailers (including Express Copy integration) to target nearby homeowners, even with borrowed listings. For expireds, he recommends waiting about three months before contacting owners and outlines sourcing expired data through providers like MyPlusLeads. He also highlights weekly live trainings, recorded classes, the Mastermind group, and optional Google ads for higher-quality leads.

00:00 Welcome And Goals
00:54 Platform Overview
01:18 Listing Presentation Power
02:00 Just Sold Success Stories
04:05 Expired Listings Opportunity
05:15 Open Houses For Listings
08:37 Resources And Live Training
13:09 Case Studies And Proof
18:38 Borrow Listings For Open Houses
21:12 Facebook Ads Walkthrough
22:39 Sold Ads And Postcards
25:22 Pricing And Lead Capture Tools
29:04 Expired Strategy Basics
30:08 Trial Data Lookback
30:54 Three Month Expired Strategy
32:18 Voicemail Door Knock Scripts
34:52 Custom Presentation Builder
36:03 Sold Marketing Workflow
37:57 Printing And Binding Hacks
40:29 Neighborhood Farming Case Study
44:15 Landing Pages That Convert
48:35 Facebook Targeting Pro Tips
53:45 Google Ads For Seller Leads
56:51 Wrap Up And Resources