Berner on How He Flipped His Mom’s $19K Inheritance into $1M a Year Business (Part 1)
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Загружено: 2026-03-10
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Part 2: • Berner on Cookies Becoming a $1 Billion Br...
Berner, the Bay Area rapper and founder of the cannabis empire Cookies, recently shared how he transformed a $19,000 inheritance from his mom into a thriving million-dollar business. Growing up between San Francisco and Arizona, Berner entered the hustle world young—selling and using drugs from as early as sixth grade. After dropping out of high school to focus on work, he began applying to dispensaries while juggling multiple side hustles. With deep knowledge of the cannabis culture and street-savvy business instincts, Berner leveraged his background and the $19K inheritance as seed money to launch Cookies. Today, the brand is a multibillion-dollar international cannabis powerhouse, reflecting Berner’s commitment to building a legacy beyond music. His new book, *Becoming Legend: Get Rich and Leave a Legacy*, details his journey and offers advice for aspiring entrepreneurs striving to turn small beginnings into lasting success.
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