Boys & Girls Club + Lamar Advertising | In-Kind Partnership Recap

Описание: In 2024, Lamar dedicated millions of dollars in digital billboard advertising media to Boys & Girls Clubs of America, helping raise awareness of the organization’s mission to empower young people to reach their full potential. Throughout the yearlong in-kind partnership, Lamar generated nearly 800 million impressions and amplified campaign impact in 90 markets across the country. Meanwhile, Lamar employees also got involved in their communities, volunteering at local clubs, participating in local initiatives, and contributing to building a brighter future for today’s youth. Watch our video to learn more about our 2024 In-Kind Partnership.