The Authenticity Secret Behind Arlo Hotels' Strategy | with Dino Jevric

Описание: The Modern Hotelier - Episode #238: Inside Hotel Social Media Marketing | with Dino Jevric

What does it really take for a boutique hotel to stand out in the crowded world of social media?

In this episode, host David Millili and Steve Carran sit down with Dino Jevric, Social Media Marketing Manager at Arlo Hotels, to explore how hotels can thrive in today’s digital world.

From Dino’s early days in social media to running creative campaigns for Arlo Hotels, we dive deep into strategies that connect travelers with authentic experiences. Discover how Arlo leverages culture, personality, and behind-the-scenes content to redefine boutique hotel marketing—and why authenticity is more important than ever in social media.

In this episode, you’ll learn:
How Arlo Hotels builds engaging campaigns without relying solely on promotions
The balance between polished visuals and authentic, “run-and-gun” content
Tips for hotels struggling with social media: leaning into culture and personality
How Arlo’s social media creates connection before guests even step on property

************ TIMESTAMPS ************

00:00 Introduction
01:54 Lightning Round with Dino Jevric
03:32 Dino's Background and Career Journey
06:30 Social Media Strategies at Arlo Hotels
10:47 Thought Leadership in Hospitality
19:00 Q&A with the Hosts
24:51 Conclusion

************ LINKS & RESOURCES ************

Links:
Dino on LinkedIn:   / dino-jevric  
Arlo Hotels: https://arlohotels.com/
Arlo on Instagram:   / arlohotels  

For full show notes head to: https://themodernhotelier.com/episode...

Join the conversation on LinkedIn:   / the-modern-hotelier  

Connect with Steve and David:
Steve:   / %f0%9f%8e%99%ef%b8%8fsteve-carran-00914510  
David:   / david-millili