Marketing Expert: How to Turn Your Passion Into A Six-Figure Business

Описание: In this episode of The Alpha Girl podcast, we sat down with marketer and cultural expert Nokuthula Hatoongo to break down the formula for turning your passion into a six-figure business. From balanching her 9-5 with a business to bringing in Africa, we unpack the mindset shifts she tapped into to help scale her business.

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⏱ Timestamps:
00:00 – Welcome back
00:31 – Meet our guest: Nokuthula Hatoongo
01:34 – Growing up africa vs uk: lessons that shaped her
02:10 – How your childhood shapes who you become
04:11 – Inside the african household: culture + reality
05:20 – Unlocking and nurturing your true talent
06:39 – Life’s challenges: losing a parent young
08:24 – Why the best entrepreneurs start by working first
09:00 – Why people fear disruptors
09:20 – The power of speaking with confidence
10:38 – Finding your passion (and bringing it to life)
11:30 – How to network the RIGHT way
12:47 – Cultural representation in advertising (what’s missing)
15:22 – Why brands keep failing the black audience
16:01 – Black spending power: the untold truth
17:22 – The disconnect between brands & the black community
19:10 – Why we need more black leaders in senior roles
20:18 – Turning passion into a six-figure business
22:20 – Mindset shift: stop fighting for a seat at the table
23:00 – The hidden fears of becoming an entrepreneur
23:49 – Balancing a 9–5 while building your business
24:23 – The truth about starting a business with friends
27:18 – Practical tips & advice you can use today
31:34 – Overnight success: myth or reality?
37:00 – Final words of advice
38:31 – END