DV Live: Streaming TV: Capturing Audiences in a Shifting Landscape
Автор: DoubleVerify
Загружено: 2025-06-26
Просмотров: 70
Описание: Connected TV and streaming platforms have redefined how audiences consume content. In this DV Live session at Cannes Lions 2025, David Goddard, Senior Vice President Of Business Development, DoubleVerify, and Lauren Barnett, Head of UK Sales, Samsung Ads unpack the latest streaming trends, explore the evolving opportunities for brands and discuss how advertisers can leverage next gen solutions to drive meaningful engagement.
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