Store Visualizer - 3D Packaging and retail solutions

Описание: Store Visualizer is an application developed by VTales graphics to view and interact with packaging in a virtual retail environment. Present a complete product launch in 3D, including retail-ready packaging, displays and other point of sale material without having to make any mock-ups. Visualize different packaging concepts on the shelf next to the competition. Test the visual impact of every design decision in a virtual store, shorten your lead times and increase the success rate of your product launch.

Using the Consumer Insights included in the basic version of Store Visualizer, you will be able to study the behavior of consumers from the parking lot to the products, analyze the paths taken by customers through the mall and the stores, follow and list the purchasing actions and consumer gazes collected using an external eye-tracking device or a VR headset.

The Category management module will allow you to more precisely develop your product placement strategies by focusing on the visibility impact of multiple categories based on product types, price ranges, brand names, ... and the results of studies carried out in conjunction with the consumer insights.

0:00 Create shelves
0:14 Shelf layout management
0:22 Place products
0:36 Manipulate your products
0:47 Realistic materials
1:00 Virtual Reality (VR)
1:09 Consumer Insights
1:15 Statistics
1:19 Product analytics
1:32 Category management
1:45 Product impact simulation
1:58 3D environments included

For more information about Store Visualizer or the associated services we offer, please don’t hesitate to contact our distributor Esko.

www.esko.com
www.vtales.com

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