1. Friction debt will kill 99% of retail tech initiatives
Автор: Teawdbs
Загружено: 2026-03-15
Просмотров: 0
Описание: Shoppers will not use your new tech, app, initiative, in-store screen or whatever unless there is an obvious repayment to them of the 'friction debt' that comes from doing anything different to normal. Retailing abhors friction debt.
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