TD Bank, SVP & CMO, Chris Stamper: C-Suite Talks Marketing
Автор: Canadian Marketing Association
Загружено: 2017-05-12
Просмотров: 394
Описание:
As a part of an ongoing series focused on the value of marketing to Canadian businesses, the Canadian Marketing Association sits down with Chris Stamper, SVP, Business Marketing Planning, CMO Canadian Banking of TD Bank, discusses the role that marketing plays in the C-Suite, the importance of customer insights in the marketing mix and the success of the “TD Thank You” campaign.
Follow the series on www.CMAcsuite.ca
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