The art of campaigning - 11 simple steps to run an effective campaign
Автор: The Peacebuilding Practitioner
Загружено: 2018-04-19
Просмотров: 7298
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The Art of Campaigning - 11 simple steps to run an effective lobby and advocacy campaign
No matter if you are working on peacebuilding, conflict transformation, human rights or other social justice issues, a lobby and advocacy campaign can be a very powerful tool to reach your goals - if done right, that is.
In order to be successful, a campaign needs to be based on a sound understanding of the situation you are active in and the issues you are woking on. It needs to be clear in its demands and strategic in its approach. And while all this is easier said than done, none of this is rocket science.
Here are eleven simple steps that help you develop a highly effective lobby and advocacy campaign.
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