Will the influencers be influenced? | StartUp Central

Описание: Today on the StartUp Central we will talk about the influencers on social media and the guidelines related to them. By the end of March, social media influencers will have a set of rules to follow when it comes to promotional content. The Advertising Standards Council of India (ASCI) is working on draft guidelines for influencer marketing on Facebook, Twitter, Instagram, YouTube, and Snapchat. The ASCI is taking measures to direct social media influencers to be more responsible, as content and advertisement collide in the digital world.

We have with us Scherezade Shroff, Digital content creator, and Viraj Sheth, co-founder of Monk Entertainment, to talk more on this. They said that an average consumer should be able t recognize ads. Creators should disclose when a piece of communication is an ad. Instagram has a paid partnership tag which you can ise on your posts. To know more, watch the full video!

Subscribe To ET Now For Latest Updates On Stocks, Business, Trading | ► https://goo.gl/SEjvK3

Subscribe Now To Our Network Channels :-
Times Now : http://goo.gl/U9ibPb
The NewsHour Debate : http://goo.gl/LfNgFF

To Stay Updated Download the Times Now App :-
Android Google Play : https://goo.gl/zJhWjC
Apple App Store : https://goo.gl/d7QBQZ

Social Media Links :-
Twitter - http://goo.gl/hA0vDt
Facebook - http://goo.gl/5Lr4mC
G+ - http://goo.gl/hYxrmj
Website - www.etnownews.com