What Is Facebook Instant Articles

Описание: (I set up a free Video Course on Facebook instant articles on https://monetizing-facebook-pages.sma...)

Facebook Instant Articles is a publishing platform created by Facebook in 2015 to combat the problem of slow loading mobile web pages.

Facebook found that the average loading time for a link to a mobile web page was about 8 seconds and that roughly 50% of visitors abandoned articles that took 8 seconds or longer to load.

In Creating The Facebook Instant Articles Platform, Facebook focussed on two main areas to create faster loading content.

Firstly, they stripped away all the unnecessary functionality plaguing Mobile Websites - stuff like Pop-Ups, trackers etc.

Secondly Facebook decided to host the Facebook Instant Articles on their own servers, thereby cutting down loading time dramatically.

Facebook Instant Articles load 10 times faster than normal mobile websites.

20% more Facebook Instant articles are read than mobile web web articles.

People are 70% less likely to abandon a Facebook Instant Article than a normal Mobile web article.

People share Facebook Instant Articles on average 30% more than normal Mobile Web Articles.

I created a free course on how to set it up on your WordPress site: https://monetizing-facebook-pages.sma...