Stop Quoting Print Jobs Blind: How the Right MIS Drives Real Profitability (with Craig Powell)

Описание: Craig Powell, General Manager North America at printIQ, joins Greg Young, Head of Customer Experience at Infigo, for a fireside chat recorded at Printing United 2025.

They discuss the Infigo-printIQ partnership, now in its sixth year with nearly 50 mutual customers, and how Print Service Providers are using both platforms together to streamline operations from storefront through to invoicing.

Craig breaks down what makes printIQ different in the MIS market: a quoting intelligence engine that evaluates multiple production paths simultaneously to surface the most cost-effective option (what he calls the "Christmas morning moment"), an open API framework that powers upstream and downstream integrations, and a platform versatile enough to handle labels, wide format, and commercial print in a single system.

They also cover:
→ How the consultative approach to implementation sets customers up for long-term success
→ Why 42 active Infigo-printIQ installs have made the integration process faster and more reliable
→ printIQ's migration to Microsoft Power BI with Copilot for AI-assisted reporting
→ How printIQ is positioning its API framework as the foundation for AI-powered chatbots and tools
→ The KPIs that matter most — and why profitability starts with getting the quote right

Whether you're evaluating MIS platforms, exploring web-to-print integrations, or looking to make better use of your production data, this conversation covers the practical considerations.

🔗 See how Voom Group achieved success with Infigo: https://www.infigo.net/voom-group-cas...
🔗 Learn more about printIQ: https://printiq.com

#printiq #webtoprint #MIS #printautomation #infigo #printingunited

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Discover how we have helped our customers increase profitability, reduce costly manual touchpoints by 28%, and become even more efficient with our integrated e-commerce web-to-print solution. Get in touch today for your free demo.

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00:00 Meet Craig Powell & the Infigo-printIQ Partnership
01:11 Craig Powell's Role at printIQ
03:13 What Makes The Infigo printIQ Partnership Work?
06:14 Guiding Print Service Providers Down the Right Path
08:25 printIQ's Global Structure
09:39 What Makes printIQ Different from Other MIS?
12:30 Data-Led Decision Making & AI at printIQ
17:59 Unlocking Benefits & Measuring ROI