His company helps business leaders with the AI transition - here's the advice he gives his clients

Описание: Artificial intelligence is the topic de jour for not just the tech industry, but business in general. While many consider it a new technology, its history stretches back further than many might think.

"AI is not new. Artificial intelligence has been around since the 1950s," said Keshav Murugesh, Group CEO of WNS, a global business process management company.

The company helps its more than 200 clients across various industries with their digital transformation journey — by implementing AI solutions to optimize operations.

Still, many businesses are underprepared for AI's impact, especially in areas such as government regulation, Murugesh told Managing Asia anchor Christine Tan at the "CNBC Connect" event in Bangkok, Thailand.

However, Murugesh said there is a clear upside to investing early.

"Three years from now, if you are investing significantly in generative AI, you might be disappointed, right? As we have seen in many technologies, sometimes the hype is much bigger than the reality," Murugesh explained.

"But, three years from now if you are not investing in generative AI, you are going to be terrified. Because those companies that made the investments now, will be far ahead of you," he added.

Watch more of Keshav Murugesh's conversation with Christine Tan in the video above.

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