How Well's Fargo Built a Brand Worth Trillions

Описание: Wells Fargo, the largest auto lender in the United States of America, established in 1852 and headquartered in San Francisco, offers 7,200 markets, more than 13,000 ATMs and has offices in 31 countries and territories to serve customers doing business globally. In the United States, Wells Fargo serves one out of every three households. This community-based financial services company has about $1.92 trillion in assets.

This is the story of the co-founder William G fargo and how he strived to make it in the banking industry to eventually conquer it. In Fortune's 2020 rankings of America's largest companies, Wells Fargo & Company was ranked 30th. He built an empire that is a trillion dollar brand today.

In the initial years of his career, his investments included a number of railroad companies, which led to his appointment as a director of the Northern Pacific Railroad. His association with railroads made a huge impact on several cities, including Fargo, North Dakota, which bears his name.

He pursued a variety of jobs as a young adult until marrying Anna H. Williams, a local girl, in 1840. Just three of their eight children were able to complete their education. Throughout his life, William was known for his innovation and dedication to customers.

William and Henry had approached the American Express board of directors and suggested expanding to meet the needs of their Pacific Coast customers. Since the majority of the board of directors declined, they agreed to form their own firm, Wells, Fargo & Co.

There is so much more to this story that you would want to know about. From scandals to controversies this brand made it through to become one of the most important banks in the world. So keep watching the above video to learn about its journey.

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