Persuasion Isn’t a Speech—It’s a Strategy: How Leaders Influence Without Losing Trust
Автор: Allison Shapira
Загружено: 2025-04-17
Просмотров: 220
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What makes a message truly persuasive—especially when you're telling people what they don’t want to hear?
In this mid-course reflection from my Harvard Kennedy School course The Arts of Communication, I share how to navigate controversial topics and potentially hostile audiences with empathy and impact.
Persuasion isn't about fighting facts or "winning" a debate. It's about:
✔️ Building trust
✔️ Acknowledging opposing views
✔️ Demonstrating shared values
✔️ Tapping into authentic emotion
Let's find connection—even in disagreement.
🔗 Learn how to turn tension into trust and build influence that lasts.
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