Gipfelblick: Herbert Bolliger, Präsident der Generaldirektion Migros

Описание: “THE PIIK Gipfelblick” is a new discussion series that brings industry leaders from Swiss companies to the University of Zurich to share the latest challenges of the company’s day-to-day business, effective management practices and personal experiences with the students.

Our first guest is Herbert Bolliger, CEO of Migros. Herbert Bolliger speaks about his professional experience and answers questions from René Algesheimer, Director of the URPP Social Networks and Professor of Marketing: How does digitalization change retailing? Which values and visions influence decisions in day-to-day business? How do global Internet monopolists such as Amazon, Google and Facebook influence the local economy of Switzerland?

Welcoming speech by Rector Michael Hengartner.
Following the conversation, the audience is invited to ask questions.

The language of the event is German.