CBA Coffee Chat: The Mid-Level Moment: Identify, engage, and grow mid-level donors in your file
Автор: CarlBloomAssociates
Загружено: 2026-02-12
Просмотров: 51
Описание:
Mid-level donors are often the most underserved group in a donor file, and one of the most significant opportunities for sustainable growth. In this free webinar, Carl Bloom Associates will share a realistic approach to defining mid-level donors, identifying them in your data, and prioritizing outreach for a small development team.
What you’ll learn
• How to define mid-level donors for your organization (in a way that’s actually usable)
• Where to find mid-level donors in your existing donor data
• How to prioritize outreach and focus on the donors most likely to grow
• How to support mid-level donors without disrupting the fundraising channels that already work
Who should attend
• Small to mid-sized nonprofits
• Teams with 1–3 development staff
• Organizations relying on direct mail and/or general giving that want a more straightforward mid-level donor strategy
☕ Grab your coffee and join us for a quick, practical crash course on finding and growing mid-level donors already in your donor file, without adding new tools or complexity.
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