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This could be the best update to Google Analytics in a long time - MARKETERS REJOICE!
Автор: Handshake Digital
Загружено: 2021-10-06
Просмотров: 12
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Google Analytics just got a really great new update rolled into it.
Google announced that it is moving to a data-driven attribution model vs only relying on first / last click attribution.
Unfortunately first or last click models tend to allow you to bend the data in your favor. This new data-driven approach gives you the ability to make better, data-driven decisions with your marketing and advertising efforts.
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