How to Define Your Artist Brand & World | Insider Sessions Episode 1 - Music Branding Month
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🎥 Inner Circle Insiders Training #1
"How to Define Your Artist Brand & World"
🔑 Phase 1: Brand Identity & Positioning
📅 Recorded: April 9, 2025
📍 Duration: 1 Hour
Watch this foundational session to unlock clarity on who you are as an artist, what you stand for, and the space you occupy in music.
Whether you're just starting out or refining your next era, this training walks you through:
00:00 - Welcome!
07:55 - ✨ Your Artist Essence (aka your “why”)
19:56 - ✨ Archetypes & Brand Pillars
31:38 - ✨ Audience Positioning
44:34 - ✨ Crafting a powerful Artist Brand Statement
48:24 - ✨ Building a brand world your fans can live in
57:33 - HOMEWORK THIS WEEK!
This session pairs with Phase 1 of the Branding Guide 2.0 — don’t forget to download it and complete the workbook prompts.
📌 Homework: Share your Artist Brand Statement in the #📌tips-challenges channel on Discord by Sunday night.
📣 If you missed the live stream, drop your takeaways or questions in Discord #q-and-a chat— we’ll be reviewing them before our next session!
👀 Next up: Visual Aesthetic & Storytelling – coming Wednesday, April 17.
Let’s build your legacy one brick at a time. 💎
#InnerCircleInsiders
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