The Learning School of Strategy - Strategic Management-MGT703
Автор: STUDY HUB
Загружено: 2026-01-25
Просмотров: 12
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Core Concept
The Learning School suggests that strategy is not something fully planned in advance. Instead, it is an emergent process where strategies develop over time through a continuous learning process [00:26]. Organizations learn from their experiences, mistakes, and feedback to shape their direction [00:37].
Key Characteristics
Emergence over Deliberation: Strategy is not strictly "deliberate" (pre-planned); it "emerges" as the organization acts [00:53].
Trial and Error: Organizations learn by trying different approaches and seeing what works [01:00].
Action Precedes Strategy: Typically, an action is taken first, the results are learned from, and then a formal strategy is formed [01:15].
Managerial Role: Managers must continuously gather feedback and adapt strategies as they gain more information [01:00].
When to Use It
The Learning School is most useful when the environment is uncertain, or when an organization is entering a new market or dealing with new technology where the future is hard to predict [01:38].
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