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Do this when you're tempted to Rebrand
Автор: DreamSupport
Загружено: 2025-01-09
Просмотров: 18
Описание:
After communicating your brand for the 1000th time, it can start to feel old and you might be tempted to rebrand. But the truth is, someone is hearing it for the first time... so maybe you just need to retell.
00:00 Introduction to the Vision Event
00:28 The Parable of the Prodigal Son
01:29 The Church's Mission and Rebranding Discussion
02:50 A Fresh Perspective on Rebranding
03:20 The Principle of Retelling vs. Rebranding
04:19 Conclusion and Final Thoughts
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