Biggest Product Flop: The Deadly Lessons of the Ford Pinto - MVP Guide
Автор: Product Catalyst - John Utz
Загружено: 2024-09-10
Просмотров: 113
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Ever wonder why seemingly amazing products flop?
Products fail for many reasons, but one often left undiscussed is launching too early. So today's question is: Can you ship your minimum viable product too early?
In this video, I'll answer that question as we dive deep into the Ford Pinto disaster-a must-know case study for product managers.
Watch and discover the key lessons that can be learned from this disaster, including:
1. The importance of safety, consumer trust, and ethical decision-making in product development
2. How to handle the pressure and compromises faced in product development
3. Five ways to balance speed and quality in your MVP
4. How to get ahead of the inevitable comprises
00:00 Introduction
00:35 The Temptation and Risks of Rushing to Market
01:20 The Ford Pinto Case Study Begins
02:02 Market Pressure to Launch an MVP
03:27 The Pinto Ships and Problems Pile Up
05:16 Five Lessons Learned from the Ford Pinto
07:51 Bringing It Home: Balancing Urgency with Quality for your MVP
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#productmanagement #productstrategy #productfailure #fordpinto
#minimumviableproduct
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