Hairdressing Event: Backstage with Authentic Beauty Concept in Paris

Описание: Go behind the scenes with Authentic Beauty Concept in Paris at their holistic Community Gathering – a hairdressing event for the Authentic Beauty Movement.

Community is at the heart of Authentic Beauty Concept, because people are integral to what we do. It’s why we talk about the Authentic Beauty Movement: because we believe that our brand goes beyond products, and that fostering a meaningful community of like-minded individuals is the best way for us all to learn and grow. We’re a movement, and when we come together, we do great things. One of the ways we do this is through our inspirational and interactive community events, which are all about coming together to foster original thinking, inspire pure creativity, and share insights to kickstart important conversations.

What happened at the Authentic Beauty Concept hairdressing event?
Global Advocates and members of the Authentic Beauty Movement facilitated a selection of curated experiences, dedicated to learning and self-expression; supported by empowering opportunities to create and share authentic hair. Authentic Beauty Concept products shown:

Hydrate Smoothing Serum – a deeply moisturising water-based serum that defines and smooths hair to reduce frizz
Hydrate Spray Conditioner – it moisturises normal to dry or curly hair and brings back elasticity & bounciness

Authentic Beauty Concept is a holistic premium haircare brand co-created with a unique hairdresser collective to start a new path to authentic beauty. Discover our beliefs on our website. #authentic­beautyconcept #authentic­beauty­movement #authenticbeauty #CommunityGathering

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