CBDT Launches NUDGE Campaign for AY 2025–26 to Improve Voluntary Tax Compliance || BANKING AWARENESS

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CBDT Launches NUDGE Campaign for AY 2025–26 to Improve Voluntary Tax Compliance
The Central Board of Direct Taxes (CBDT) under the Ministry of Finance has launched a data-driven “Non-Intrusive Usage of Data to Guide and Enable (NUDGE)” campaign for Assessment Year (AY) 2025–26 to enhance voluntary tax compliance. The campaign uses advanced risk analytics and data matching to identify potential discrepancies in filed Income-Tax Returns (ITRs) such as bogus donations to Registered Unrecognised Political Parties (RUPPs), ineligible deductions or exemptions, incorrect or invalid PANs, and errors in claimed deduction amounts. Taxpayers can file revised ITRs up to 31 December 2025 to avoid scrutiny or demand notices, while returns updated after 1 January 2026 may attract additional tax and liabilities. Under the campaign, over 15 lakh revised ITRs were filed for AY 2025–26, and more than 21 lakh updated returns for AYs 2021–22 to 2024–25 resulted in the collection of around ₹2,500 crore as additional tax. The NUDGE initiative, first launched in 2024, aims to promote compliance through non-intrusive, technology-based interventions rather than enforcement action.

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