Product Positioning Vs. Brand Positioning (Product Marketing 2022) || Dekker Fraser

Описание: So, Why late? Click here and complete the course to become a Product Marketing Manager……
👉 Product Management Marketing: Dekker's Product Marketing MBA
(Become a Product Marketing Manager):
https://www.udemy.com/course/product-...

Hey, I have explained in detail about the product marketing course in this video. I have also highlighted the difference between Product Positioning Vs Brand Positioning.

Also, learn from an experienced Silicon Valley PMM with a top MBA
Learn how to become a product marketing manager from someone with years of experience in product marketing at small, medium, and large software companies including Sony. Your lead instructor received his MBA from the top marketing school in the U.S. and works in the epicenter of product marketing in San Francisco.
New! Free access to the top-rated book Become a Product Marketing Manager (PDF version)
New! Product Marketing Calendar Template (Excel)
1-Page Product Marketing Plan Template + 1-Page Competitive Analysis Template (Word)
Marketing strategy, tactics, and execution
Interview skills to land a six-figure product marketing position
Day-to-day operational skills
Advanced MBA level product marketing management
Hard skills in quantitative marketing analytics and software
Soft skills to succeed in the office and get promoted

Who this course is for:
Anyone Who Wants To Become A Product Marketing Manager, Potentially Earning Over $100k

About the Instructor

Management Experience

• Global Product Marketing Manager for Sony PlayStation

• Vice President of Marketing for Talkatoo

• Senior Product Marketing Manager for Webgility

• Product Marketing Manager for Rocket Lawyer (Google-backed)

• Director of Marketing for Ironclad Games / Flame Design

• SaaS Marketing Consultant

Education
• MBA in Marketing from Northwestern University - Kellogg School of Management
• Leadership Essentials from Columbia Business School
• Bachelor of Commerce from Mount Allison University
• Master's and bachelor's-level business courses at BI: Norwegian Business School
• Presidential Scholar at Saint Mary's University
Academic & Volunteer Experience
• University MBA Program Advisor
• College Marketing Lecturer for Digital Marketing & Business Analytics
• Division Director and VP of Membership for Toastmasters International
• Board of Directors for a charity

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