Tanya Joseph of Sport England on the This Girl Can campaign
Автор: Effectiveness Week
Загружено: 2016-11-25
Просмотров: 1416
Описание: Tanya Joseph is Director of Business Partnerships at Sport England and was named the 2015 Marketer of the Year for her work there. Here she talks about how insight and research were used as the foundations of a highly creative campaign
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