Why Small Businesses Trust Tangible Results Over Promises
Автор: Primary Venture Partners
Загружено: 2024-07-18
Просмотров: 458
Описание:
Small businesses are faced with a do or die every day.
Their only choice?
Weigh revenue growth against cost-cutting based on proven outcomes.
Most companies promise the moon to small businesses.
Newsflash: IT NEVER ENDS WELL.
Moreover, it creates overwhelming pressure and confusion for them.
They aren't typically former Wall Street analysts.
Promises of high returns breed skepticism due to their limited expertise.
In our conversation with Dane Atkinson, CEO of Odeko, he advises founders on building trust with mom-and-pop shops.
The key is to provide undeniable evidence.
That’s all you need to do if your SAM is a small business owner.
#venturecapital #business #investing #finance #startup #podcast
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