Strengthening the Health Ecosystem with the GLP’s Heidi Larson & GSK’s Susie Barnes

Описание: Ben Plumley is joined by Professor Heidi Larson, Co-founder and Chair of the Global Listening Project (GLP), and Susie Barnes, Senior Vice President of Global Medical Affairs for the Vaccines Division at GSK to discuss the importance of building trust and motivating awareness about new technologies in global health. The conversation covers the collaboration between the GLP and GSK, insights from their research on trust during COVID-19, and how community engagement and innovative communication strategies play a crucial role in vaccine confidence and public health. They emphasize the need for holistic approaches to prevention and the challenges of addressing vaccine hesitancy in an evolving technological landscape.

00:00 Introduction and Podcast Overview
00:45 Episode Topic: Building Trust in New Technologies
01:09 Meet the Guests: Professor Heidi Larson and Susie Barnes
02:31 The Global Listening Project and GSK Partnership
03:44 Impact of COVID-19 on Trust and Vaccine Confidence
07:22 The Role of General Practitioners and Community Health Workers
14:41 Advancements in Vaccine Technology and Prevention
19:16 Communication Strategies in the 21st Century
28:04 AI and the Need for Multiple Listening Strands
28:42 Engaging Communities in Healthcare
29:21 The Future of Therapeutic Relationships
30:58 Challenges in Vaccine Access and Trust
33:27 Communicating Science Effectively
36:06 Global Listening Project Insights
37:38 Understanding Measles and Immune Amnesia
39:39 Balancing Individual Rights and Societal Responsibilities
42:11 Next Steps for the Global Listening Project
46:43 GSK's Commitment to Prevention and Partnership

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