Goldstar’s Jim McCarthy on Matchday Revenue, Fan Growth & Football Club Strategy

Описание: Jim McCarthy joins Soccerex TV to discuss how football clubs can grow matchday attendance, improve fan experience, and build stronger revenue around their stadium.

Drawing on his 25 years in the live events business and his experience building Goldstar, one of the largest live event marketplaces in the US, Jim shares how clubs can better understand their fans and find new opportunities for growth.

He also talks about pricing, ticketing, data, stadium experience, and why the live matchday environment remains one of football’s biggest strengths — especially when clubs stay closely connected to their local communities.

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