Not Just a Village: Discover the Living Heritage of Kampung Morten, Melaka

Описание: Hidden in Melaka: A Living Heritage Experience at Kampung Morten

This promotional video presents Kampung Morten, Melaka, as a living heritage tourism destination through the concept of Roots & Roads Heritage Travel, a student-created travel agency developed for academic purposes. The video explores the cultural, architectural, and social significance of Kampung Morten, one of Melaka’s most well-preserved traditional Malay villages.
The video features key heritage elements including traditional Malay houses, village layout and community life, cultural practices, food heritage, and the Melaka River environment. Viewers are also introduced to curated heritage experiences such as guided village walks, heritage house visits, cultural demonstrations, homestay experiences, and the Melaka River Cruise as part of a proposed tourism package.
Through visual storytelling and experiential tourism concepts, this video aims to highlight the importance of community-based tourism, heritage conservation, and sustainable cultural tourism in promoting Kampung Morten as a meaningful travel destination.

Disclaimer

Roots & Roads Heritage Travel is a fictional travel agency created solely for academic purposes as part of a university assignment for the course Cultural Heritage Tourism (WHC722).
All tourism packages and promotional materials presented in this video are conceptual and not commercially operated.

Credits

Produced by: Nurul Khairina, Rosmiza, Aliyah Hani
Course: Cultural Heritage Tourism (WHC722)
Institution: Universiti Teknologi MARA
Location: Kampung Morten, Melaka

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