Blogger For SEO 2025 Edition ✍️

Описание: Inaugural Social Media Masterminds Overton County Meetup! Thursday 10am on the Square in Livingston Tennessee.
We will cover this podcast!

Deep dive into "Blogging for SEO" a guide focusing on optimizing blog posts on blogger.com for Search Engine Optimization (SEO). It highlights best practices for crafting blog posts with the goal of improving visibility and attracting targeted website traffic.

Main Themes and Ideas:
Blogging as a Tool for SEO: The guide emphasizes that blogging, specifically on platforms like Blogger.com, is an effective strategy for improving search engine rankings. It explicitly states that "b.l.o.g Stands for BETTER LISTINGS ON GOOGLE."

Long Tail Keywords: The guide stresses the importance of using long-tail keywords in blog post titles and content. It differentiates between short-tail keywords (e.g., "shoes") and long-tail keywords (e.g., "High heeled red womens shoes"), arguing that long-tail phrases target users who are further along in the buying process. "People searching long tail phrases are farther along the buying process. Feed them what they want!"

Content Creation Best Practices: The guide provides specific advice on creating valuable and engaging blog content. This includes:
Timeliness and Evergreen Content: The guide suggests creating content that is both timely and relevant for the long term. "Be timely, with an eye for “evergreen content” Titles that will be searched for in the days, months, years to come. Give how tos and where tos and when tos. Useful info wins."

Focus on the First Paragraph: The guide identifies the importance of the first paragraph, as it often serves as the search description for the blog post. "Focus on the first paragraph as this will become your “Search Description” later on."

Formatting and Visual Appeal: The guide encourages using formatting options (bold, italics), images, and videos to enhance readability and engagement.
Internal Linking: The guide advocates for linking to other relevant content within the blog. "And link back to other relevant content, this is where Labels come in…"

Labeling and Categorization: The guide highlights the use of labels to categorize content into "silos of data" to assist users and search engines find related content. "Labels are how you categorize your content, think silos of data, Spring Summer Winter and Fall for instance."

SEO-Friendly URL Structures: The guide points out that the blog post title is automatically used to create the URL, and advises avoiding boolean terms like 'and', 'but', and 'or'. Example “High Heeled Red Womens Shoes” Becomes the pages HTML name, high-heeled-red-womens-shoes.html

Optimizing the Search Description: The guide emphasizes the importance of crafting a compelling search description that will entice users to click on the search result. "This is the snippet that will be shown in search. Make it remarkable, make your reader want to read more and give you a click, edit here if you need to target your audience better."

Engagement and Promotion: The guide recommends enabling comments to interact with the audience and sharing the blog post on social media platforms.
Key Actionable Steps:
Identify and utilize long-tail keywords related to your target audience's search queries.
Create high-quality, informative, and evergreen content that addresses specific user needs.
Optimize the first paragraph to serve as a compelling search description.

Use labels to categorize blog posts effectively.

Avoid Boolean terms in your blog post title to create a clean URL
Promote your blog posts on social media and other relevant platforms.

Track your blog's statistics to monitor performance and identify areas for improvement.

Conclusion: "Blogging SEO Walk Thru" offers a straightforward guide to optimizing blog posts on Blogger.com for improved SEO. By focusing on long-tail keywords, creating valuable content, and utilizing the platform's features effectively, bloggers can increase their visibility in search results and attract more targeted traffic to their websites.