candy crush saga level 47 video 1 solutions

Описание: Every time a row or column is completed, the line explodes, making way for more sweets to drop in. More details on the game itself can be found in the “Key Success Factors” section. The mobile game industry is expected to grow at a compounded rate of 6. 7%, and the market value is forecasted to reach $86. 1 billion by 2016 according to Market researcher Newzoo (2013). One of the key drivers is the growing usage of the mobile devices. According to Gartner (October 2013), mobile phone shipments are projected to grow by 3. 7%, with a volume of more than 1. 8 billion units.

Meanwhile, traditional PCs including desktops and notebooks are forecasted to decline by 11. 2% from 2102. Tablet shipments are expected to grow 53. 4% in 2013, with shipments reaching 184 million units. If this trend continues, game companies will invest less in PC-based games and more in mobile games. Given the limited development resources of game companies, the supply of mobile gaming would outweigh that of PC- based gaming and influence how PC-based games are designed. As a result, many few big game companies such as Zynga have developed a mobile first strategy. There are mainly three types of business models for mobile gaming.

The first is a “freemium” business model, which involves free apps with in-app purchases. The other two models are paid apps with or without in-app purchases. A Distimo report (Schoger 2013) showed that the freemium model takes the lead in terms of revenue generation. The proportion of in-app purchase games increased from 77% to 92% in the Apple store and from 89% to 98% on Google Play. However, there are noticeable differences across countries. For example, in the App Store, paid apps occupy 4% of the market share in Unites States, while the same indicator is 1% in Japan.

The mobile game developers should consider incorporating market-based strategies in order to maximize revenues in each one. Clearly, the in-app purchase games are the main source of revenue in the market, but the strategy with regards to the timing of the purchase is key to the success of Candy Crush. This will also be further discussed in the “Key Success Factors” section. Although King has been the top rank in the Apple Store and Google Play Store by generating revenues at a rate of 1-3 million dollars per day, the market share leaders in this industry are frequently leapfrogging one another in ranking.

Many games are popular for a while, but then are quickly forgotten. Angry Birds, Draw Something and Temple Run were all once the most popular games but have been overshadowed by newer releases. Keeping the momentum of the Candy Crush Saga is a key challenge for King. This report will highlight in detail why Candy Crush has been so successful, as well as some recommendations to help it retain its top position in the mobile gaming industry. Key Success Factors

We have identified four main contributors to Candy Crush’s success: the nature and design of the game, the company’s marketing strategy, the simplicity of payment, and its diversification. Nature and Design of the Game First of all, the game itself is very well designed and attractive. Every detail is well polished. The design of the game and the tutorial at the beginning makes it easy to start with for almost anyone. Its colorful theme makes it appealing to women, while the difficulty of the game makes it challenging for men. The game has a level cap, but very few people have played to the end.

Furthermore, the developers are creating more levels on an ongoing basis. Every 10-15 levels are gathered as one “episode”. Each episode has a different theme, and starts and ends with a short scene to motivate users to go to the next chapter. There are many games of this kind in the market, but the unique aspect about Candy Crush’s design is the variety of its challenges. Each episode has a specific challenge such as eliminating all the shadow or knocking down all the chocolate. It is the little things that people at King added to this game’s technology that make it special and attractive to users.