Chatbot marketing examples - chatbot marketing in 2024

Описание: 🎯 Get our Customized Marketing Course for Different Sectors
💡 Use the code "Youtube30" at checkout & get a 30% discount today!
🔗 https://easymarketingschool.org/courses/


Machine learning chatbots are widely used by businesses for marketing. Some companies use AI chatbots to help their sales team by enhancing the customer experience, gathering qualifying leads, and boosting sales. As a part of a support team, other people use this computer application to give assistance in the present.

Let's examine a few instances.

Lego
Lego's Christmas mailing campaign is the first effective use case for chatbot Messenger marketing. They employed marketing chatbots to assist parents in selecting the ideal Lego kit for their kids. Before presenting a range of products, the bot enquired about the age and interests of the prospective buyers' children. Additionally, the chatbots gave warm leads URLs to authorized retailers where they could go to pick up the goods.

Mindvalley
MindValley is another of the best uses of chatbot marketing. This company offers a learning platform for self-improvement and uses bots to advertise its products.

On the company's Facebook Messenger bot, customers may select from a variety of alternatives, and based on their selections, they'll receive a personalized message with recommendations. If prospective customers feel uncomfortable speaking with the chatbot, they can also decide to contact customer service right away.

Rochi's Roma
A clothes e-commerce called Roma by Rochi employs chatbots to upsell products on its Facebook page. Customers of this company have several options to choose from on their Messenger bot. Their marketing chatbot will respond to inquiries from clients, display the product catalog, or alert leads when things are on sale.

Additionally, clicking to shop online will take you directly to the online store. Shipment monitoring and wholesale data are further choices.

When assisting consumers in selecting the ideal bottle of wine from their shop, Lidl Lidl UK is available. Customers can pick between finding a specific wine, taking a quiz, or food pairing.

This marketing chatbot assists the company in upselling wine bottles and helps the client make an informed choice. When customers return to the store after making a recommended purchase and are pleased with it, everyone benefits.
#marketing #easymarketing #chatbotmarketing