COMMUNITY MONETIZATION

Описание: David Iachetta:

Gamification is a technique that you can use to motivate users to take some specific action. However, it's important to understand that gamification is less about technology and more about human psychology. Let’s browse 5 techniques to understand how to boost your conversions.

About David Iachetta
With 20 years of proven track in digital business, I started my career in 2000 through the banking sector. Driven by experience and technology maturity, I created, in 2010, ‘mobilu’ – an awarded mobility company that strives every day in bringing its expertise to businesses facing new technology challenges.

In 2014, I’ve found Bravon, a Portuguese company specialized in gamification and engagement platform able to help companies to connect and engage their collaborators.

In 2017, my dream came true by merging my passion for Belgian food and beverages and the digital, by creating the APPERITIVO franchise.

In 2019, I made a statement on developing my presence in the business world. As an entrepreneur and investor, my primary goal is to help entrepreneurs and business agents to be successful in their missions. Therefore, my knowledge and experience in understanding the need and benefits of startups’ existence, allowed me to create a private equity fund investing in new technologies.

Also started my author path to be closer to my audience. Find out more at www.davidiachetta.com

This session was recorded at Gamification Europe 2020 on the Managing and Engaging Communities Day.