Privacy Act 2020 Webinar - What you need to know and how to adapt.
Автор: Commercial Communications Council
Загружено: 2020-09-20
Просмотров: 598
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A free webinar brought to you by the Comms Council and ANZA.
The new Privacy Act 2020 has been passed into law. It comes into effect on 1 December 2020. The drive for data privacy has become more apparent, spurred by anti-tracking moves by browsers as well as tighter data protection laws. The effect of this is that commercially available data may become less abundant, and ad buying and selling significantly affected. It is also claimed that the end of third-party cookie data is fast approaching, and the end of the road when it comes to their ability to buy and sell ads that use individualised targeting.
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