The Real Block Behind High-Ticket Pricing

Описание: At some point in business growth, the challenge is no longer strategy, marketing, or skill level, it is the internal conversation around money. In this episode, we explore the hidden mental barriers that stop capable, experienced professionals from confidently selling high-ticket programmes, even when they know the results they can deliver.

This conversation goes beneath surface-level sales tactics and into the deeply ingrained beliefs many of us carry about money, worth, and spending. We unpack common misconceptions around high-ticket pricing, including the fear of being judged, the worry of asking for too much, and the quiet discomfort that often shows up when talking about money openly. Through personal reflections and real-world examples, we examine how generational money stories, upbringing, and past financial experiences quietly shape how we price, sell, and show up in our businesses.

We also address the “elephants in the room” that are rarely spoken about in business education, such as imposter syndrome at higher price points, guilt around earning more than peers or family, and the internal conflict between wanting financial growth and feeling safe or accepted. This episode highlights why these blocks do not disappear with more qualifications or better funnels, and why mindset work is essential when moving into premium offers.

Listeners will gain clarity on how to recognise their own money narratives, how to separate personal beliefs from client value, and how to approach high-ticket sales with integrity, confidence, and emotional safety. Rather than pushing or forcing outcomes, this discussion reframes selling as leadership, service, and self-responsibility.




Our Socials and Important Links:

  / letstalkdogbusiness  

   / @letstalkdogbusiness  

Website www.caninebusinessacademy.com

Community Facebook Group:   / caninebusinessacademycommunity  

Our Book: https://www.amazon.co.uk/dp/106879170...

This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/






TIMESTAMPS

00:00:26: Addressing mental barriers is crucial for moving forward in business.

00:01:09: Money-related fears often block clients from investing in high ticket programs.

00:01:56: Imposter syndrome affects perceptions of worthiness in asking for higher prices.

00:04:06: Generational beliefs about money influence current spending habits and perceptions.

00:05:47: Overcoming financial beliefs requires unpicking layers of inherited thoughts and feelings.