Do the sellers still pay the buyer's agent in 2026?

Описание: #SantaCruzRealEstate #Compass #realtor
Are Santa Cruz home sellers still covering the buyer's agent commission in 2026? The rules of real estate have fundamentally changed, and if you aren't aware of the new standards, you could be leaving money on the table.

In this video, I break down exactly how real estate commissions and concessions work in the current market. We explore:
We explore:

*The shift from "obligated" commissions to negotiated concessions.
*Why most Santa Cruz sellers are still choosing to pay the buyer's agent.
*How buyers are using commission negotiations as a powerful strategy to lower the home price.
*Real-life examples from my recent transactions, including a deal where a buyer saved $65,000!

Whether you are looking to sell your home for the highest net profit or buy your dream home in Santa Cruz, understanding these new transparency rules is essential.

Watch next: Santa Cruz Market Update FEB 2026 The 2026 Home Selling Secret that can save YOU thousands!



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Michele Replogle, Broker Associate
Compass
620 Capitola Avenue,
Capitola, CA 95010
CADRE#01454037

☎️ Call 831-818-7372
📲 Text 831-818-7372


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About me:

I have lived in Santa Cruz for most of my life I have attended local schools and colleges and been an active member of the community. Licensed since 2004. I have experienced some interesting markets but have never waivered in my desire to serve my clients.
I make these videos to educate the buying and selling public, and I always hope they are useful and timely. Rarely does any other event transform your life as home ownership does. My videos are an attempt to take away surprises and the fear of taking the leap of buying or selling. Follow my posts for unique takes on Santa Cruz and the current market.
00:00 Introduction
00:16 Surprise
01:15 The old way agent's were paid
01:35 How has the obligation now